Using SOS (Subjective-Objective System) strategy, developed by Dr. Amir Ziv-Av during years of project management and presented in his doctoral thesis, the consultancy team helps clients analyze and evaluate their ideas or products within technological, operational, marketing and business frameworks, in order to define and select the Optimal Concept. This “total system” analysis and optimization process improves products while achieving robust characteristics, reducing design and engineering time and costs, strengthening the interaction between product specifications and customer requirements, reducing material costs while meeting required standards and market demands and refining manufacturing and distribution practices.
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